Free fundraising guides and trainings for mission-minded teams
Everything here comes from work with faith-based and mission-minded organizations: banquet guides, peer-to-peer playbooks, church partnership strategy, and recorded trainings from our team, our customers, and our partners. Completely free.
Free guides
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Trainings from our team, our customers, and our partners
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How to Build a Volunteer Culture That Lasts
Madison and Marianne on recruiting, keeping, and thanking nonprofit volunteers, and shifting your team from bottom-line thinking toward biblical stewardship.
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Keys to a Healthy, Effective Nonprofit Board
Jason Welty breaks down what a well-balanced nonprofit board looks like, the roles that matter most, and practical steps to develop the board you already have.
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Three Strategies to Set a Fundraising Record at Your Event
Steve Boyett and Rachel Rundus of Capstone Resource Group on aligning your event with your mission, motivating donors in the room, and funding real growth.
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How to Fundraise Across Four Generations of Donors
What Baby Boomers, Gen X, Millennials, and Gen Z each expect from a nonprofit, and how to ask each generation for a gift in the channel they actually use.
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Event Planning for Introverts in Development Roles
Strategies for introverted development staff: play to your strengths in planning and follow-up, work the room on event night, and protect your energy.
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Assigning Event Roles That Actually Work
Kenna and Madison define the roles behind a smooth fundraising event, how to recruit table hosts and liaisons, and how to delegate without losing control.
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How to Create a Major Donor Plan
Jim Dempsey of Cru and FundEasy founder Jason Galicinski lay out a major donor plan: who to identify, how to open the conversation, and how to ask for the gift.
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Five Keys to a Stronger Peer-to-Peer Fundraiser
Crystal and Kenna on participant motivation, community building, a memorable event day, resourcing your fundraisers, and the recognition that brings them back.
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How to Build Real Partnerships With Local Churches
Kenna and Madison, a former pregnancy center staffer and a youth pastor, on getting in front of church leaders, what makes a church say yes, and how to keep it.
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From Scarcity to Abundance: A Fundraising Mindset Shift
Tammy Kocher of New Life Family Services talks with Crystal about moving her organization off scarcity thinking, and what changed in the budget once she did.
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Taking Your Baby Bottle Campaign Online
How pregnancy centers run a digital baby bottle campaign with peer-to-peer fundraising, reach donors who never pick up a bottle, and keep the in-church version.
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Making Sure Your Event Sends the Right Message
Lyndsy and Madison on marketing a fundraising event so the invitation, the room, and the ask all say the same thing about your organization to the right donors.
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Building a Clear Year-End Fundraising Strategy
Jim Dempsey's year-end framework: who to target, how to make the ask, what to ask for, how to accelerate through December, and how to thank donors afterward.
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Four Keys to a Profitable Giving Tuesday
Crystal and Madison on running Giving Tuesday with crowdfunding, re-engaging lapsed donors, and pairing the day with your year-end appeal instead of competing.
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Simple Keys to Mission Advancement
Kirk Walden on mission advancement: aligning fundraising, donor relationships, and communications so the whole organization is moving toward the same goal.
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Finding and Winning New Business Sponsors
Lyndsy and Madison, both former pregnancy center staff, on identifying local and national business sponsors, making the approach, and what belongs in the ask.
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Engaging Gen Z Donors
Why giving is shifting toward younger donors, and how Lyndsy and Madison recommend inviting Gen Z into a long relationship with your mission, not one gift.
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Adding Micro-Events to Your Fundraising Calendar
What counts as a micro-event, when a small gathering outperforms a banquet, and how to fit house parties and center tours into a calendar you already run.
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Donor Advised Funds: What Nonprofits Need to Know
Eric Fleshood of Cru Foundation and Jim Dempsey explain how donor advised funds work, why donors use them, and how to make giving to you through a DAF easy.
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How to Market a Fundraising Walk
Jenna and Alyssa of Life Network in Colorado Springs share the marketing behind a walk that raised over $560,000, from recruitment through event-week promotion.
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Three Keys to Increasing Peer-to-Peer Participation
Crystal on the three levers that raise participant counts and revenue in a peer-to-peer campaign: recruitment, early activation, and coaching your fundraisers.
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