Fundraising Dinners: Why Sponsorships Underperform

Many nonprofits employ corporate sponsors and/or underwriters for their fundraising dinners with the desire of getting an event underwritten before it takes place. While this sounds like a good idea, the truth is that many of these types of events actually raise LESS money than those without sponsors/underwriters.

On November 10, 2021, development expert Jim Dempsey unpacked this topic, sharing why sponsorships underperform and, most importantly, what to do instead.

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Resources

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Links mentioned in the webinar

  1. Tools of the Trade: Table Host Packet | FundEasy

  2. Contract Tips to Save Money on Your Event | FundEasy

  3. Underwriters vs. Matching Gifts | FundEasy

  4. The Components of a Compelling Appeal | FundEasy

  5. Development Effectiveness Strategies YouTube Channel (Be sure to SUBSCRIBE!)

  6. JimNJava: Fundraising Questions Answered! (YouTube)
    Have questions? Submit them via Twitter: @DevEffStrats use hashtag #JimNJava to be included in future episodes!

  7. Nonprofit Whisperer Podcast - Available wherever you get your podcasts (View First Episode Here)

  8. Development Resource Website: teamgold.co
    Note: You have to "sign up", but as long as you're a real person from a real nonprofit you'll be given access.

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Underwriters vs. Matching Gifts